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How-to • Retreat host

Improve listing SEO (title, meta, keywords)

Write a listing title, meta description and keywords that rank well in search.

Every published listing page already carries a search title, a meta description and keywords. If you write nothing, the page falls back to your listing name, your summary or the first 160 characters of your description, and your starting price. The SEO section of the listing editor lets you shape that wording yourself.

Open the SEO section

  1. Open the listing editor for the retreat.

  2. Go to the

    SEO

    section.

The three fields

  • Search title

    — the headline Google shows. Auto-Generate caps it at 60 characters.

  • Meta description

    — the snippet under the headline. Auto-Generate drafts 120–160 characters from your description.

  • Keywords

    — terms for the listing. When empty, the page uses the category, city, country and tags instead.

Auto-Generate and Undo

Press Auto-Generate to draft all three fields from your listing. If the fields already contain text the editor asks before replacing it, and Undo Auto-Generate restores what you had. Edit the draft before saving — it is a starting point, not a final.

The SEO score

The score at the top of the section updates a moment after you stop typing. It checks the three fields plus your photos and how many of them carry alt text. It is not a Google metric, but it feeds the Host engagement pillar of the Finding Retreats ranking.

Good to know

  • The search title and meta description apply to the English listing page. Translated pages use the translated listing name and summary.

  • To keep your listings out of search engines, turn off the search-engine option under Privacy in your account settings.