How fast you respond to guest enquiries and booking requests directly affects your ranking and your conversion. Speed compounds.
Targets
Reply to enquiries within 24 hours — minimum.
Average under 12 hours — ranking boost.
Average under 4 hours — top-tier ranking signal.
How to hit them
Turn on push notifications.
Use message templates for common replies.
Set a daily inbox-check rhythm (e.g. morning + early afternoon).
Delegate to a team member if you can't personally cover.
What we measure
Response rate (% of enquiries you replied to in 24h) and response time (average minutes to first reply). Both show on your ranking dashboard.